Create an Event Appealing to All 5 Senses
What’s better than 3D technology without the nerdy glasses? Attending an event that yields its guest real life dimensions of experience via their five senses. Could you imagine seeing something so fantastic that words could not describe? How ever will you explain to friends afterwards about the feel of the event? Who doesn’t love being stumped for words when something monumental has come to pass and they were among the elite to witness it? Everyone wants to be the lucky recipient of a real life dimensional experience and alas there’s a format that yields you the capacity to provide it.
Every time I would go to visit my grandmother, upon entering her home, I would be overcome with the smell of apple pie and cinnamon sprinkled crust. Why? Well besides her obvious love of baking, she did it because she knew I was accustomed to the ambient smell. My mind would always rest in “comfort mode” when I visited grandma’s home. Naturally, today, I equate the smell of fresh baked apple pie with love, security, and comfort; I recall happier moments with grandma. The smell is locked into the memory of my senses and releases the most affectionate feeling when I enter into a room with a parallel ambient. No matter what business I am involved in, the tap into my senses seem to help make it a pleasant one, because my mind is in a good place. Use this to your advantage during the catering portion of your shindig. Guests will relate quickly, fondly and happily.
Prompt the audio senses of your guests with theme music as they arrive. Nothing says grandiose like entering into a scene where big band music owns the airwaves invoking the Fred Astaire or Ginger Rogers in you to awake. We call this the unforgettable entrance – no one forgets the drama of good audio.
Watermark the event with visual excitement. What’s the first thing you want guests to see upon arriving? Whether you’re going for Hollywood or Bollywood your thoughtful decorum will speak volumes well past the confines of the event. Seeing a red carpet elevates the experience to an award recipient level. Seeing Greek statues and fountains invokes a historic feeling and may put guests in the mind of grandeur. If you have a theme use the senses of sight to get your guests on board immediately.
An authentic feel is just as important as seeing. Mix colors, textures, patterns, furniture and accessories that will resonate. If you are going for a 1950’s theme incorporate a dime jukebox and a checkered tile floor to tie it together. Consider serving ice cream floats in longneck glasses (one straw or two). Guests won’t have a clue that the feeling they are experiencing is in intentional, and none would be able to resist. Guests surrender involuntarily to the captivation of their own memory parallels.
Smell, sound, sight, touch and taste are important and dynamic factors in creating any event, unfortunately not all are often pursued. This fact provides a huge opportunity for you to be more creative and totally unforgettable. Go for it. Make a name for yourself. Appeal to the senses and appeal to the masses. Before you know it, you’ll need to rent a bigger venue hall.
